In this episode I talk to Ionut Stanimir, he is the Director of Marketing & Communication in (BCR), a leading financial group in Romania. Previously he was in charge of Corporate Communication at Erste Group in Vienna. His expertise ranges across strategic brand management and communication, public affairs, reputation management, and crisis communication. Co-founder of BCR InnovX, a top technology start-up acceleration program in Romania. Co-founder of the BCR Money School and BCR Business School, the leading financial education program in Romania.